An autoresponder will generate a reply every time it is provided with information and this makes it a rather popular and effective tool for online marketing through email management. Both Aweber and GetResponse are autoresponders which can host a mailing list for your business, create attractive newsletters and send these at pre-defined intervals to your subscribers. Both these autoresponders are known for excellent customer service, advanced tracking features, and a user-friendly interface. At the same time, both have certain differences in terms of advantages and disadvantages. You can benefit from a detailed comparative analysis of the two when it comes to making your choice of an autoresponder services for your business.
- Aweber may be slightly expensive compared to GetResponse especially when you have a list with less than 1000 contacts. GetResponse will charge you $15 compared to $29 charged by Aweber. Immediate plans cost less with GetResponse but the larger mail packages are more affordably priced by Aweber. Aweber also offers quarterly discounts.
- In terms of templates, the ones created by Aweber appear slightly more attractive compared to those by GetResponse. The latter have easy-to-edit templates but these look a little outdated and boring. Aweber templates are visually attractive making use of many marketing apps.
- Until recently GetResponse was more useful for businesses that wanted to create their own marketing campaigns using existing lists. Aweber did not allow subscribers to join unless they reconfirmed their subscriptions after the contacts had been imported; however the situation has now changes and Aweber clients can import data.
- Aweber seems to score over GetResponse where its integration with other sites is concerned. While both the autoresponders have tools for integration with third party sites like PayPal or Amazon Payments, GetResponse integrations may involve setting up “zap” for them to work.
- GetResponse appears to fare better in split testing techniques which let you see different versions of your emails and then choose the best one. With GetResponse you can test nearly five variants as compare to four by Aweber.
- Landing pages by GetResponse are better designed compared to those by Aweber. This web page is primarily for capturing data and contains a form with text which highlights the benefits of giving your email addresses. GetResponse provides a drag-and-drop editor and you can use more than 100 templates. Aweber provides almost the same benefits but the process is not as easy.
- Both Aweber and GetResponse guarantee comprehensive support through phone, chat and emails. The live chat support in case of GetResponse is slightly better because it is available for 24 hours on weekdays whereas Aweber offers support for limited hours.